Corporate Identity for AČFK – Not implemented
I see movie distribution company in a similar way to a book citation. It highlights the important, it provides the viewer with curated movie experience. This idea become a symbol close to quotation marks. I then used it on all the marketing materials of AČFK. Inconspicuous, clearly identifiable element, rather than still shots from the movie. I added a quotation and I presented the concept as a work in progress. The project was not picked by the client.